Blaupunkt
The Market Leader
Blaupunkt headquarters is situated in Hildesheim, Germany. A Bosch subsidiary, Blaupunkt is market leader for car radios in Europe. 7500 employees work for Blaupunkt around the world and more than 5 million car radios and 500 000 navigation systems are produced every year.
The blue dot appeared for the first time on headphones in 1923. It was considered a seal of quality that was given after the product had undergone rigorous testing, and in principle, nothing much has changed to this day. The blue dot designated products of outstanding quality at that time and continues to do so today. Since Blaupunkt built the first car radio, the blue dot has also represented the company's leadership in innovation in the field of mobile communications. An amazing success story of pioneering inventions had begun and it continues on to this day. Years of experience and our reliable application of the principle of forward thinking have made us market leaders today. Thanks to a process of consistent development, our navigation systems are now able to provide dynamic navigation, a system that recognises traffic congestion in advance and automatically adjusts the route. But that is just today. What will we be doing tomorrow?
The future is already a reality for us at Blaupunkt. Transforming your car into a mobile communication centre is our aim and we are constantly working on developing new technologies with this in mind. It will soon be possible to receive emails without being distracted as the message will be read out loud to you. You will be able to send emails from your car, make purchases, arrange meetings.....
In this way the 'advantage in your car' will also become an advantage to your leisure time. This future vision will soon become a Blaupunkt standard. We now invite you to take a look at the products Blaupunkt already has on offer....
1923 Founding of the company in Berlin
1924 Registration of the trade mark 'Blaupunkt'
1932 First Car Radio in Europe
1952 First VHF car radio in the world.
1959 One million Blaupunkt car radios sold
1969 The first stereo car radio in the world
1971 10 million Blaupunkt car radios sold
1974 First car radio with ARI
1979 25 million Blaupunkt car radios sold
1980 First stereo-cassette-radio combination
1982 Prototype of the first route guidance system EVA
1988 The first RDS car radio
1989 First European navigation system
1990 50 million Blaupunkt radios sold
1995 First Blaupunkt DAB receiver
1996 Dynamic navigation system for the Japanese market
1997 The Radiophone: the first car radio/ mobile phone combined unit
1999 Production of the 100 millionth Blaupunkt car radio
2001 1 million navigation systems sold! Plus presentation of the first
DAB car radios with MP3
2002 First online-linked navigation system
2003 DAB-/ MP3-car radio with 'Digital Recorder'